Arshad, Rashid Mohammed, and Surjit Victor. “An Empirical Studfy on the Relationship of Brand Equity to Purchase Intention: A Study of Branded Shoes in the Kingdom of Bahrain”. iKSP Journal of Business and Economics 1, no. 1 (August 31, 2020): 38-51. Accessed May 18, 2024. https://iksp.org/journals/index.php/ijbe/article/view/29.